About us
ABOUT US
Beekeeping for a better future
With the decline of bee populations affecting our planet's health,
communities of beekeepers and enthusiasts are growing
to ensure the survival of these vital pollinators.
Discover New Beekeeping
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Start with the customer – find out what they want and give it to them.
Changing the world is possible.
We’ve done it with bees.
Meet our beekeeping team
Dedicated beekeepers driving our success
Tony Fred
Chief Executive Officer
Founder and chief visionary, Tony is the driving force behind the company. He loves to keep his hands busy by participating in hive management, marketing, and customer experience strategies.
Bee Haven
Chief Beekeeping Officer
Mich loves taking on challenges. With his multi-year experience in agriculture and beekeeping, Mich has helped the company thrive in the honey market. Mich is among the best minds in sustainable practices.
Aline Turner
Chief Apiary Officer
Aline is one of the iconic people in life who can say they love what they do. She mentors 100+ aspiring beekeepers and looks after the community of thousands of bee enthusiasts.
Iris Joe
Chief Beekeeping Officer
Iris, with her international experience in sustainable agriculture, helps us understand the impact of our practices and improve them. She is determined to drive success and delivers her expertise to elevate our beekeeping operations.